“The fact is, I hate the way make-up feels,” claims Bobbi Brown. It’s an unforeseen confession for a lady who has expended more than four a long time operating as a globally renowned make-up artist, but it’s one particular that is primarily based on a lifelong belief. For Brown, magnificence has by no means just been about on the lookout fantastic – it has to really feel fantastic, too. That signifies no claggy lipsticks, no pore-blocking powders and no trowelled-on basis. As an alternative, the Chicago-born entrepreneur prioritises minimalism and authenticity, opting for mild, silky formulation that “enhance the skin” while offering the “perfect no-make-up make-up look”.

This hallowed “no-make-up make-up look” has been Brown’s signature aesthetic given that 1991. That was the year she introduced her eponymous make-up line, which debuted with a assortment of 10 brown-dependent lipsticks at New York’s Bergdorf Goodman office shop. Within times, the assortment experienced marketed out in four several years, she experienced constructed a worldwide splendor empire. Bobbi Brown’s earthy, neutral hues washed over the catwalks of the 1990s, sparking a new period of dusky lined lips, tender contours and shimmering eyeshadows.

Brown formally parted strategies with the model in 2016, but her enthusiasm for beauty has not waned. In the several years because leaving Bobbi Brown, she has introduced her individual elegance-concentrated editorial website, justBOBBI, as perfectly as a similar health supplement brand name, EVOLUTION_18. She has also, as of past 12 months, ventured back into the planet of