Boots to open 30 beauty halls in the Uk

Boots British isles will launch 30 new elegance halls throughout the place as it continues to extend and improve its magnificence giving. The start varieties element of the wellbeing and cosmetics retailer’s multi-format retail store technique that aims to present customers with larger accessibility to the world’s main elegance makes.

The 30 new elegance halls are lesser variations of the reinvented beauty halls that can be uncovered in 60 Boots flagship retailers this kind of as Covent Yard in London and The Trafford Centre in Manchester. They will feature in scaled-down Boots merchants in cities across the region – from Burton-on-Trent to the Isle of Wight. Showcasing trending zones, discovery regions and consultation areas, the natural beauty halls will provide an fascinating range of goods which include cult brands like Drunk Elephant, Fenty Attractiveness and MAC. The assortment of magnificence brand names stocked by Boots carries on to develop rapidly, with 65 new strains included because the start out of lockdown.

Above 100 new Boots Splendor Specialist roles will be additional as component of this up coming phase in the retailer’s attractiveness reinvention undertaking. There are now above 700 Boots Natural beauty Professionals throughout the British isles and their job is to present personalised, manufacturer-neutral beauty and pores and skin care tips to clients for free of charge in retailers. They are completely educated by Boots like in empathy coaching – a distinctive programme based mostly on mind science and human emotions – which enables them to additional recognize customers’

Boots to open 30 new beauty halls this year – see if your town is on the list

The high street giant is transforming itself after the pandemic and cashing in on a growing trend for buying beauty products, as it opens new halls in towns around the UK

LONDON, ENGLAND - AUGUST 06: Members of the public walk past a branch of Boots the chemist on Oxford Street on August 6, 2014 in London, England. US pharmacy chain 'Walgreens', who previously owned 45% of 'Alliance Boots' has announced a 9 billion GBP purchase of the remaining shares in the company. Boots currently have 2,487 stores across the UK and employ over 60,000 people. (Photo by Oli Scarff/Getty Images)
The stores will be coming to a town near you soon

Boots will be opening 30 new beauty halls this year as it looks to reinvent itself after the pandemic.

The new halls will sell a large range of products and have specialist staff to help customers get the right ones for them.

This means no pushy salespeople giving expensive items a hard sell.

The halls will be added to existing stores so will not mean any new Boots branches opening.

Boots already has 60 beauty halls, but only in its flagship stores, which include Covent Garden in London and The Trafford Centre in Manchester.

But now Boots will take the idea to smaller stores in towns across the UK.

The halls will stock brands like Anastasia Beverly Hills, UOMA Beauty, Bite Beauty, Drunk Elephant, Fenty Beauty and MAC.



Boots stocks around 500 brands overall in its beauty halls.

The high street firm said it had seen a big increase in customers buying beauty products as the UK left lockdown .

Sales of beauty products rose 85% in the three months to May 31 compared to the same period the previous year.

A Boots spokesperson said customers particularly liked its celebrity beauty