Pizza Hut, Ilia Magnificence, Outdated Navy, Core Hydration h2o, Lucky Charms, Eos skincare, and Alo Yoga’s Head-to-Toe Glow Oil. That is just a partial list of the brand names prominently showcased, encouraged, or basically hashtagged on monitor in Netflix’s new passionate comedy He’s All That. And though merchandise placement is absolutely very little new for Hollywood, the question in this article is how a movie with so a lot of it continue to manages to glance like it was manufactured on a pupil movie finances with Rebecca Black’s “Friday” audio video as its principal aesthetic inspiration. Maybe all that products placement funds went to spending Kourtney Kardashian for a painfully picket cameo as a cutthroat magnificence business proprietor hoping to source manufacturer promotions for her own fictional line of products and solutions. Or possibly that is just the variety of cash you want to get TikTok’s 3rd most-followed person to make her performing debut in your superior faculty rom-com.

There’s plenty of time to ponder those thoughts for the duration of a teenager flick so sleepy it could have benefited from a branded espresso offer. The gimmick of He’s All That is that it is a gender-flipped remake of the admirer beloved ’90s rom-com She’s All That, in which Freddie Prinze Jr.’s well-known jock helps make